On the other hand, culture can be defined as the beliefs or values by making sense of our experiences, also concerns how we communicate these values and ideas through mass media. Thus, mass media are centrally involved in the production of modern culture. Moreover, advertisement can bring a big group of audiences Jawitz W. The audiences are absorbed the advertising by the media. Hence, when the media are trying to advertise something; it likes a trend; people in similar group will have the same culture which means they are forced to buy the.
Essay: The impact of media
The impact of media | Media essays | gilera-runner.info Free Essay Examples for Students
The media can also be corrupt because of the large corporations that own them and pay them what to show on TV and on the internet. All the lying that the media commits has several effects. They include: setting the news agenda, framing the news, and social desirability. All of these factors affect how one sees, interprets, and decides what is important to them when it comes to the news. As the mass media lies to the public to make money by twisting and slanting the truth, there can be multiple and important outcomes that can affect how the public receives the news of today. When the whole society pays the most attentions to the news, which will be salient against the public.
The Role of Media in our daily life
It produces Its direct effect on common people. It Is the great source of providing entertainment. The impact and influence of electronic media, satellite dish and cable transmission can be described as following. Electronic Media gives information, news and current affairs at once throughout the world. Through satellite transmission and cable network, people get advantage from different entertaining programs.